Concept Project

SAANJH

2026Beverage concept

A concept website for SAANJH, a drinks-brand concept of bottled Indian-flavoured blends in three flavours: Kesar Cloud, Elaichi Silk and Gulab Velvet.

What we created

SAANJH — Hero: a bottle of Kesar Cloud (a saffron-yellow drink with a gold cap and kraft label) rising from turmeric, ginger, cardamom, coconut and leaves, in front of a giant olive serif 'SAVOUR'. 'Good things. Slowly savoured.' and a 'Discover the blends' button sit on the left, and the 'Kesar Cloud' blend notes on the right.
SAANJH — The 'Follow your flavour.' blend explorer in pale yellow: the Kesar Cloud bottle in the centre with a faint 'KESAR' watermark. '01 / The golden one' copy is on the left and the ingredients (Saffron, Cardamom, Coconut + ginger) on the right.
SAANJH — The same blend explorer in pale green for Elaichi Silk: a green-labelled bottle of pistachio-green drink with '02 / The green one' copy on the left and the ingredients (Pistachio, Cardamom, Coconut) on the right.
SAANJH — The same blend explorer in blush pink for Gulab Velvet: a maroon-labelled bottle of pink drink with '03 / The rose one' copy on the left and the ingredients (Rose, Coconut, Cardamom) on the right.
SAANJH — 'Less rush. More ritual.' serving section in pink: an 'Over ice / Gently warmed' toggle, the step '01 A cool, fragrant pause.', and a Gulab Velvet bottle in a circular frame captioned 'That soft space between the day and the evening.'
SAANJH — 'Three moods. One beautiful pause.' collection grid of three cards, Kesar Cloud (yellow), Elaichi Silk (green) and Gulab Velvet (pink), each with its bottle and tasting notes.
SAANJH — 'A little golden hour.' banner: a Kesar Cloud bottle on a stone plinth inside a sunlit arched niche with plants, turmeric and a halved coconut, and a 'Meet Kesar Cloud' button.

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